WHAT WE DO ?
Over the last several decades, many organizations in Pakistan have
provided services to expand Micro and Small Enterprise (MSE)
incomes, but the potential to expand outreach and create
marketplaces for MSEs to monetize their skills is significant. In
this regard, ECDI has accorded greater attention to its private
sector development work including Enterprise Development and Market
Promotion with attention to the Business Enabling Environment. It
seeks to help the poor increase income, employment and assets
through MSE development, and through market development that
benefits the poor such as Value Chain Development (VCD) and
facilitating Business Development Services (BDS) including
increasing access and plugging in gaps where such exist. In recent
years, ECDI has moved from providing services for MSEs such as
business consulting etc to a broader role as a facilitator of
economic change.
ECDI believes that with the right leadership, partnership and
support, Pakistan has the people power, initiative and resources to
rapidly advance and achieve equitable economic development. It
focuses its work towards the implementation of value chain
interventions (analysis, product development, skills development
training, developing market linkages) and supports MSEs through
training and by creating a more supportive enabling environment by
facilitating the development of appropriate and accessible service
providers, improving linkages to finance, establishing networks and
improving women’s mobility to access markets and services. Over the
last decade, ECDI has been able to advocate for changes in the
business environment in Pakistan by creating space for women
micro-entrepreneurs within influential business bodies such as the
local Chambers of Commerce and Industries.
The current focus of ECDI’s program is to ensure that the poor are
not left behind or excluded from mainstream markets. The
organization is cognizant of the fact that MSEs need facilitation
and skills to successfully operate within local, regional and
international market systems and require training as well as access
to quality input supplies, technology, finance, and market
information. In Pakistan, MSEs often function in market channels
that target the poor as their end consumers. This may be because
their products are of low quality, and/or they do not have access to
transportation and other market outlets, and/or they do not have
access to technology to add value to their products. Using value
chain (VC) and sub-sector or market development approaches, ECDI is
working to enable women-run MSEs’ achieve competitiveness and
overcome impediments to their participation in higher value markets.
To meet its objectives, the institute has been actively involved in
the following activities:
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Conducting needs assessment studies for developing MSEs and markets
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Developing strategies for appropriate identification and selection
of potential women entrepreneurs and leaders,
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Evolving effective training strategies and methodologies for new and
existing MSEs,
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Implementing effective project to encourage women to engage in
income generation or self employment,
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Developing strategies to transfer technology amongst low-income
people and to link production with effective marketing,
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Conducting research and identifying the demand and supply
constraints and opportunities in various markets, and
Exploring various learning mechanisms for developing tools for MSEs
and BDS market development.ECDI favors focus on small enterprises as
a critical route to increasing incomes and assets of the poor within
a broader systemic approach that stimulates and allows the market to
respond. ECDI’s core focus for future is, therefore, to leverage
learning from its successful work across Pakistan to expand, adapt
and introduce innovations for unprecedented empowerment of women
micro-entrepreneurs in Pakistan. Both rural and urban VCs will be
targeted, with awareness of the changing urban landscape in
Pakistan, as well as the adoption and adaptation of approaches and
technologies that have been implemented in urban development in
other countries. The key challenge for ECDI in its private sector
development work in the future is to show tangible, significant
results in poverty eradication and deliver large-scale, sustainable
programs that benefit the poor.
A viable and self-sustaining institute, ECDI depends on training,
consultation and technical assistance fees from capacity development
and learning events as well as action-research field projects. ECDI
enjoys the support of both local and international agencies but does
not accept donations. Project sustainability is a key consideration
and planned from the very beginning of any initiative undertaken by
the institution. Activities are designed to be demand-driven and
based on comprehensive research and understanding of market
mechanisms and community needs. Attention is accorded to clear and
significant returns and strategies to strengthen market linkages,
both by building incentives for existing market players and by
providing income-oriented motivational benefits for poor women MSEs.
Benefits to MSEs are ensured through financially sustainable models
of project delivery and by working with private sector VC actors and
institutions as much as possible.

TARGET BENEFICIARIES AND CLIENTS |
Since its inception, ECDI has worked with the various groups
belonging to the lower strata of the society with a particular focus
on women (90% of all clients are women). These have included urban
women entrepreneurs with technical skills in fashion designing and
hand/machine embroidery, beauticians, bakers and food processors. In
recent years, the organization has also undertaken projects that
have helped uplift homebound, poor, rural women entrepreneurs out of
poverty.
As a leading economic development practitioner in Pakistan, ECDI
ensures that lessons learned on stimulating competitive markets,
reducing distortion and lowering the dependency of the poor are
shared widely within development industry circles. Select
achievements in recent years include:
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2000 individual women
entrepreneurs trained and 180 MED trainers developed of whom many
are now running successful ventures.
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Detailed Market
Assessment of BDS markets catering to four different sub-sectors in
Pakistan.
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Successful
implementation of the Behind the Veil (BtV) project in partnership
with the Mennonite Economic Development Associates (MEDA), Canada
through which over 9000 homebound, rural women embroiderers across
Pakistan were supported through a mobile women “Sales Agents
Network” to augment their incomes and social status.
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An Association of
Women Entrepreneurs in Small and Micro Enterprise (AWESOME), a
membership-based association for women entrepreneurs with chapters
in Quetta, Multan, Hyderabad, and Karachi formed.
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Specialist trainings
and workshops in collaboration with organizations such as ILO,
UNICEF, CIDA, Shore Bank, LUMS, Behbud, SESSI, PAVHNA, Aga Khan
Foundation and Aga Khan National and Regional Councils, various line
department officials, First Women’s Bank Ltd etc

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